Enamoured Iris
Video marketing strategy, video SEO strategy, video promotion and paid distribution.
Digital learning consultancy for designing video-based content for educational LMS systems.
Photography, video production,virtual reality installations and live event streaming.
OUR APPROACH
Traditional educational models leave everyone in silos. Taking a bottom-up approach, we believe in unifying Learning Design, Course Content Creation and Marketing. Working with educators to build effective digital learning materials, we then optimise marketing communications to engage with prospective students.
CASE STUDY
Looking to increase enrolments by differentiating the institution from competitors, OLMC sought to reaffirm the school’s commitment to fostering independence. Producing an ecosystem of assets that would combine long form, testimonial and promotional content, this integrated video marketing campaign became the cornerstone of the school’s enrolment and marketing activities.
Displayed on a combination of owned and earned media channels in addition to school tours, the campaign establish credibility and built trust with prospective parents.
PORTFOLIO
Memorable video production and content marketing for education brands, produced by our talented team at Enamoured Iris.
MARKETING OBJECTIVES
Hit your marketing objectives by merging our content strategy and video production services.
Increase New Enrolments
Drive new student enrolments by differentiating your institution with content marketing services. The strategic creation of photo and video will ensure your organisation’s underlying business imperatives are met.
Design Online Classes
Design, build and implement digital based learning experiences. By capitalising on the transition to online and blended learning modes, your educational organisation can unearth new revenue streams and establish a reputation as an innovator.
Grow Your Alumni Network
Grow engagement and community with relevant and timely video content distributed via email and social media channels. Paired with personalisation, organisations can establish an environment conducive to contributions from alumni.
PRICING
Video production plans to suit every travel and lifestyle brand.
Single objective marketing campaign.
Dual objective marketing campaign.
Full funnel marketing campaign.
